Types Of Customer - In Detail Final Part

on Friday, June 3, 2011
Ill-mannered Type:

He should be endured rather than cured. Very often he appear to be rude although he does not intend it. Use tact do not fell down.

Snob Type:

This class of customer who think themselves far superior to others and is a very easy type to deal with. The strongest buying motive is vanity. They are undoubtedly annoying but should not be taken seriously. Constantly show him your grace and by tactfully take him to the haven and close the sale.

Guileful Type:

He admit the truth of what salesman has told & flatters the salesman but does not purchase. Only way is to find out the real reason of not buying & by making ease with him try to show him the utility of the article.

Favored Treatment Type: 

This type of customer always want special facility, discount, free gifts, offers etc. This type should be tactfully told as every customer is same in front of the eye of the sales person so whatever is offered to similar type of customer will be given but extra is out of policy.

Something for Nothing Type:

This type of customer you only see at the time of heavy discount offers. They sometime buy even the article they really not required just because they get a good bargain. Easy to handle just show them that it is the cheapest they ever get they will buy.

Untruthful Type:

This type believes that salesmen are easy to deceive. This type tends to blackmail salesperson by it's competitors by showing him that if he do not give the bargained price he will lose the sale. At this point salesmen must have good knowledge about the competitor's product & it's price.

Sarcastic Type:

Salesmen should maintain poise as they tend to be annoying, argument should be avoided & remark should be ignored. Focus on sale should be important.

Impatient Type:

This type of customer want immediate attention. Best way is to give them immediate attention as they do not bargain and do not take too much time to decide.

Visual Merchandising: Windows and In-Store Displays for Retail

 Visual Merchandising: Windows and In-Store Displays for Retail









0 comments:

Post a Comment