1.21 billion people equal to three
times of United States but, it is just a part of the story because when this
1.21 billion add with low internet user (1300 million) with very slow
connection of around 0.25 mbps, the low credit card penetration & of course
the big logistic issue. This all combined together equal to only 10 billion
dollar market that is only 1/16th the size of US market.
But, need not to lose hope According
to a November report by Avendus Capital Pvt. Ltd on the digital consumer
industry, e‐tailing is set to become a Rs. 53,000 crore market by 2015 from the
current Rs. 3,600 crore, but still accounting for just around1.4% of the Rs. 36
trillion retail market in India.
According to Assocham , market size
of online retail industry in India is likely to touch Rs. 7,000 crore ( US1.43
billion ) by 2015 due to increasing internet penetration across the country, In
the year 2011 ,the Indian online retail market was worth Rs 2,000 crore
($408.16 million)and is growing at an annual rate of 35%.
According to VCCEdge, an online tracker of
investment activity, in 2011 VCs and PE investors pumped $500 million into 67
deals, compared with 18 investments in e‐commerce sites worth $112 million in
2010. In the past six months, a number of Internet‐based fashion companies have
sprung up, offering affordable ready‐to‐wear clothes while forging brand
identities.
The largest Retail subcategories from
Comscore data ( Nov, 2011 )revealed that Coupons was the largest with 7.6
million visitors, an increase of 629 percent from 2010 . Consumer Electronics
ranked next with 7.1 million visitors growing 12 percent from the previous year,
while 5.8 million online users visited Comparison Shopping sites, an increase
of 25 percent from the previous year.
Thus we have to keep the patience as a excellent thing take time to happen. Let the figure crossed & not to forget the traditional retailing we need to focus on it to make e-tailing to happen successfully.
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